The benefits of IoT projects are obvious: better data, more efficient processes, and new digital business models.
Still, many projects fail to achieve their goals.
Why is that? We discuss this in an interview with Mark Richter-Taslaman, Key Account Manager at Telic.
Technology Is Rarely the Problem
"Technology is usually not the biggest challenge. Clarity is."
This is the conclusion Mark Richter-Taslaman, Key Account Manager at Telic, draws from many years of project work with industrial companies.
Companies often start with a technical idea without adequately defining the actual objective.
The consequence:
- unclear requirements
- rising project costs
- lack of acceptance
- missing added value
Successful Projects Start with the Right Questions
Before talking about hardware, sensors, or platforms, companies should answer the following questions:
- What problem needs to be solved?
- What data is required?
- What decisions should be made based on this data?
- How will success be measured?
The earlier these questions are answered, the more successful the project will be.
The Importance of Clear Requirements
According to Richter-Taslaman, one of the most common challenges in IoT projects is requirements management.
"At the beginning, requirements often seem self-evident. Looking back later, you realize that they were never really clearly defined."
Especially in complex projects involving multiple partners, this can have a significant impact.
Understanding Technology as a Tool
IoT should never be an end in itself.
Successful companies strategically use technology to:
- optimize processes
- reduce costs
- create new services
- build competitive advantages
Technology is merely a means to an end.
Conclusion
The most successful IoT projects do not start with technology.
They start with a clear strategy.
Those who know their goals, define requirements properly, and focus on business value create the foundation for sustainable project success.
Are You Planning an IoT Project?
Talk to our team and let us figure out together which solution fits your company.
